How does it benefit you?
We know that scaling a business relies on thorough, simple and repeatable systems, and enforcing a consistent pattern of SEO on every piece of content you post to your website is one crucial system.
Our method takes the guesswork out of SEO planning. Once the structure is in place, it’s one less thing you have to think about every time you go to create a new piece of content. It becomes a habit.
In addition to enforcing the concrete steps you need to take to ensure your content will be found, it also ensures you do your homework before starting any post. To write a top-notch meta description you need to know from the beginning who you’re trying to reach and what your main keywords are, and you need to be super clear on your topic.
SEO as a concept can feel nebulous and unwieldy. Some of it is pretty concrete (the site we build for you will have schema markup right in the code telling Google your name, your industry and your contact info) but a lot of it is much less so (frequency of content, consistency of messaging, shifting keyword search metrics). All the more reason to start out with a simple, solid foundation for all your SEO endeavours.