Testing to innovate.
Better products
Today we enjoy the innovative automobile. You tend to survive those critical crashes due to years and years of testing and innovation cycles. Testing opens a problem set not only for engineers but for everyone including financiers and the government. Engineers will re-think design and come up with solutions, financiers will acknowledge that better products mean better profit, while the government can impose regulations to keep the public safe. This is all the result of findings from testing activities. Testing encapsulates everything from your partner testing you, to medical research, rocketry, environmental research, and avionics... all the way to software development.
Better humans
Testing gives way to datasets, datasets to findings, and findings result into re-learning new approaches new diets, new workouts, and new mechanics. As an avid basketball enthusiast, I’ve been observing that players of newer generations do perform better with better shooting mechanics while doing it safely. Back in the 90s basketball was 'barbaric' in that it has been tested and understood that those approaches can result in injuries. Basketball regulations nowadays are safer with players having next-level performance and so it’s fun to watch. Lastly, basketball shoes nowadays have evolved so far that all details from traction, support, and cushioning are far more advanced.
Meet Graham, a guy who can survive a car crash, due to extensive testing. Graham is a customized human who can survive those deadly crashes. It’s your choice, to get a car with a top-notch safety rating or have attributes similar to Graham’s.